5 Quick Logo Design Tips From Top Clothing Brands
In this tutorial, you'll learn how to build your own clothing logo with some help from starter templates. You'll learn to use Placeit, a browser-based clothes brand logo maker, to create an excellent T-shirt brand logo.
Before we dive into building a clothing brand logo, it helps to draw some inspiration from some of the most ubiquitous designs and famous T-shirt brand logos. Let's learn from some of the world's most popular fashion brands with five clothing logo design lessons below.
1. Focus on Typography
Some of the world's most memorable clothing brand logos and famous T-shirt brand logos use only text and initials to capture the spirit of the brand.
Focusing on typography means considering custom font faces that aren't commonplace. Eschew Georgia and Times New Roman for totally custom logo options for T-shirts that won't easily be replicated.
2. Align the Logo With the Brand
Above all, your logo should capture the same spirit that your clothing and accessories do. It's all about aligning a logo with the brand's intent so that everything feels like a natural fit.
If you want to build a brand with some attitude, you can try an Envato Elements logo like Sneakers Club. The snake and flag pole design has a very particular aesthetic that people looking for cool logo design ideas for T-shirts and clothing will love.
3. Stay Consistent
Once you've rolled out your logo, it's a must that you commit to using it. I've seen brands that constantly shift their logo and identity. A constantly revolving set of logos makes it impossible for consumers to connect. Stick with your logo to increase your brand's recognition.
4. Simplicity Means Memorability
Make it memorable and make it simple. Logos like Chanel remind me that less is truly more. That iconic look of two Cs perfectly captures the creator's intent. The simplicity also means that it works on practically any clothing or accessory. Here's a similar logo template:
5. Abstract Designs Stand Out
Don't think about building your apparel logo too narrowly. It's perfectly fine to borrow elements from culture or practically anywhere to bring your clothing logo design to life.
How to Make a T-Shirt (Clothing Brand) Logo Design Online With Placeit
Earlier in this tutorial, we highlighted some of the best clothing brand logos that you can build with Placeit. This is an amazing T-shirt logo design maker tool that lives entirely in your web browser and can help you build an easy logo in just a few clicks.
Let's walk through building a fashion brand logo using Placeit:
1. Choose a Starting Template Preset
You've already seen ten of the best fashion brand logo templates, so make sure you start with a template. It doesn't have to match exactlywhat you've got in mind. Just look for a few key elements that you can see potential in. Click on one of the templates above to launch your design.
2. Update the Graphic
The starting logo design may not have exactly the image you've got in mind, but that's okay. Just search for a matching idea on the right side, and then choose a matching image to update the logo. In the example below, I quickly swapped in a chick logo to match my brand identity.
3. Add Your Text
Next, you can update the text using the boxes on the left side. Type over the placeholders to add your brand identity. You can also toggle off one of the text boxes, as you can see in the example below.
4. Adjust the Branding Elements
Matching the clothing logo design to the brand is a must. The best way to do that is to incorporate the brand's color palette in your logo. Click on the color drop-downs on the right side to change the colors to your key color selections.
At this stage, you can easily click on download to export the finished logo, both on a transparent background and with the pastel backdrop we created above.
5. Bring the Logo to Life
If you want your audience to see the logo in the real world, it helps to use another amazing tool from Placeit: a T-shirt mockup tool! With this template creator, just drop in your logo and you'll see it in a realistic product shot. It's a great way to build a marketing image.
To learn more about Placeit's tool, check out the guide below:
- How to Make Your Own Logo Design (Do It Yourself Guide)Nona Blackman09 Apr 2023
Explore More Shirt Logo Designs and Inspiration
I hope you liked the professional clothing logo designs I showed you. Now you know how to use Placeit's logo maker. Before you leave, I'll share with you even more logo design resources, tutorials, and templates:
- How to Make Your Own Logo Design (Do It Yourself Guide)Nona Blackman09 Apr 2023
- How to Choose the Right Font for Your BrandLaura Keung23 Sep 2021
- 20 Creative Landscape Company Logo Design Ideas for2024Nona Blackman17 Dec 2023
- Cool Logo Maker: 17 Minimalist Logo Designs to Customize (2020) Melody Nieves14 May 2020
- 40 Best Logo Mockups (3D, Vector, and PSD)Nona Blackman30 Jun 2020
- 30+ Best Logo Design Templates for Creative Business BrandingSean Hodge02 Nov 2021
- 28 Best Gym Logo Ideas: Design Inspiration for 2024Andrew Childress30 Dec 2023
Create a Fashion Brand Logo Today
Now that we've reviewed the best options for clothing design logos, it's time for you to jump into designing your own. You can use Placeit to build a clothing brand logo in your web browser, or take your design skills offline with clothing logo templates from Envato Elements. And either choice can be combined with the Placeit T-shirt design maker tool to bring your design into the real world!
Remember: build a logo that captures the spirit of your brand. With a bit of work, you might see your logo on clothing everywhere.