Guild Wars 2 Leveling Guide

Main Menu

  • Home
  • Guild wars
  • Guild wars 1
  • Guild wars 2
  • Gaming for cash
  • Money Playing Games

Guild Wars 2 Leveling Guide

Header Banner

Guild Wars 2 Leveling Guide

  • Home
  • Guild wars
  • Guild wars 1
  • Guild wars 2
  • Gaming for cash
  • Money Playing Games
Gaming for cash
Home›Gaming for cash›As laws adapt to the digital age, gaming influencers need to pay close attention

As laws adapt to the digital age, gaming influencers need to pay close attention

By Vizcarra Adams
April 19, 2021
0
0


SAN JOSE, CA – OCTOBER 27: Tyler “Ninja” Blevins (Photo by Robert Reiners / Getty Images)


Getty Images

Maybe the Baby Boomers had their sports heroes, but today just being a hero just isn’t enough for Gen Z… especially in the gaming world. The players much prefer the title of “influencer” to be able to cash in with potential sponsors. All a gamer influencer needs to do is create popular content on any social media platform and start building an audience. Like flowers to a bee, many will flock to the influencer posts, start sharing their favorites with others, and build a following through clicks and likes.

While making money might sound like a lot of fun for a gamer influencer, there are plenty of legal regulations in the US and abroad to consider. Over the past two years, the federal government, states, and labor unions have also started to embark on the law.

At the federal level, an influencer must follow the United States Federal Trade Commission (FTC) Guidelines, which applies to any person or pet who exerts influence and receives “something of value,” including free or discounted products. Many player influencers start out by receiving game-specific items, such as special chairs, screens, keyboards, or mice, but that quickly turns into energy drinks and clothing. If they are not “transparent” with the “giver” of these gifts, everything can crash into the player.

Since the FTC aims to protect the consumer, its rules have focused on protecting consumers from misleading advertising. Thus, if a gamer influencer misinforms a potential consumer or remains silent about the source of their giveaways, this can be considered “ deceptive ” practices and fines can ensue.

At the state level, one state for player influencers to watch out for is California, especially since many teams are headquartered in the sunny state. In 2020, California Law (AB5) was enacted, creating a new standard for which employers would classify workers. Dinged to the workers of the “gig-economy,” gamer influencers in the state will need to determine if they fall within the definition of a “gig-worker” when they sign their influencer sponsorship agreements as a. independent contractors. It should also be noted that new York and other states are seeking to adapt similar measures.

It went beyond American borders. the UK Also changes the definition of “gig-workers” which can have a direct impact on all social media influencers. More specifically, the United Kingdom Competition and Markets Authority (CMA) has published guidelines comparable to those of the FTC. Not to be outdone, the United Kingdom Advertising Standards Authority (ASA) and their Advertising Practices Committee (CAP) have also published their social media influencer advertising standards and requirements. In March 2021, ASA released a report, revealing that “the proportion of influencers following the rules is well below” what they expected.

Finally, on the union front, the United States-based union Screen Actors Guild (SAG / AFTRA), which traditionally oversees artists / artists, has published its own guidelines for its influencer members. It currently only applies to an individual (solo influencer) who needs to be incorporated. The “Influence Agreement Fact Sheet” encourages influencers to join the union, which will provide much-needed protections for this group. Additionally, it could have a profound impact on players, beyond their social media posts.

At the platform level, each social media platform also has its own posting policies. These “branded content” rules are available on popular platforms such as YouTube, Facebookand Twitter. And, a step below the platform-level rules is the player influencer sponsorship deal. The terms and conditions of the contract must align with applicable laws and guidelines described herein, nationally and globally.

In short, a recurring theme in all of these regulations is “transparency”. Player influencers need to be clear about their paid sponsors multiple times throughout their posts. According to Jocelyn Merced, lawyer for the law firm Ogletree Deakins, an expert in employment law, shared a few words of wisdom that player influencers might want to subscribe to: “It doesn’t matter if you are an eSports competitor or just an influencer. As a gamer, it is essential to keep up with this rapidly changing regulatory landscape so that you can continue to grow your personal brand. “



Source link

Related posts:

  1. Stock market crash: don’t panic! Wait and buy this crash: Gautam Trivedi
  2. Why does Fortnite maker Epic Games need to raise $ 1.3 billion?
  3. To watch out for when former cabinet ministers testify in BC money laundering investigation
  4. Ian Mulgrew: Politicians in the crosshairs of the BC money laundering investigation
Tagsunited states

Categories

  • Gaming for cash
  • Guild wars
  • Guild wars 1
  • Guild wars 2
  • Money Playing Games

Recent Posts

  • Funai 32″ Curved Gaming Monitor Review (FGM-32C545)
  • Which Star Wars powerhouse would win in a fight?
  • Guild Wars 2 Update May 10 Now Live, Patch Notes Here
  • What are the different types of personal loans?
  • More than Play-2-Earn, Elemental Raiders

Archives

  • May 2022
  • April 2022
  • March 2022
  • February 2022
  • January 2022
  • December 2021
  • November 2021
  • October 2021
  • September 2021
  • August 2021
  • July 2021
  • June 2021
  • May 2021
  • April 2021
  • March 2021
  • February 2021
  • January 2021
  • December 2020
  • November 2020
  • October 2020
  • September 2020
  • August 2020
  • July 2020
  • April 2020
  • February 2020
  • November 2019
  • October 2019
  • September 2019
  • August 2019
  • July 2019
  • Terms and Conditions
  • Privacy Policy